Meeting Clients’ Changing Needs
The NHA team offers health care and life sciences clients exceptional and critical experience in navigating the intricacies of proposed legislation and agency regulations. In addition to being policy experts and lawyers, NHA team members have insights into how government makes decisions, based on their having worked in the U.S. Senate, the U.S. House of Representatives, the White House, the U.S. Department of Health and Human Services, and the Centers for Medicare & Medicaid Services.
While the issues related to the provision of health care and life sciences services and products are complex, NHA’s long-time experience working with industry, combined with team members' insights as former Congressional and federal agency staffers, provides clarity and guidance. NHA helps clients understand, modify, influence, and introduce legislation, as well as develop and execute effective federal legislative advocacy strategies. Other legislative and advocacy service offerings include: • Health Policy Analysis • Alliance Development & Coalition Building • Strategic Messaging Development • Coverage, Coding & Payment Representation • Legislative & Regulatory Risk Assessments

Health Policy Analysis
Health care and life sciences organizations, investors, and other stakeholders need to have a solid grasp of how new governmental policies could impact their businesses. NHA regularly monitors and tracks all health care and life sciences initiatives and proposed legislative and regulatory policies at the federal level that have the potential to affect health care and life sciences products, delivery, and services. Additionally, NHA provides clients with in-depth research and analysis of those initiatives and policies.
Clients also rely on NHA to develop customized strategies that resolve or avert federal policy concerns through the appropriate legislative or administrative avenues and to craft public policy solutions to complex problems.

Alliance Development & Coalition Building
Alliances and coalitions can bring about change effectively and with great impact. NHA’s experience in identifying shared goals and challenges within the health care and life sciences sectors allows it to help clients more efficiently and successfully.
NHA identifies and connects stakeholders with like-minded interests to facilitate consensus-building around key issues. In addition, NHA pinpoints areas of shared interests and challenges and then pools and communicates shared objectives and solutions to federal policymakers. The stakeholders also count on NHA to design, manage, and implement comprehensive advocacy agendas.

Strategic Messaging Development
Crafting compelling messaging for legislative, administrative, and regulatory decision-makers is essential to advancing a client’s advocacy goals. NHA draws on the experience of former senior officials from federal regulatory agencies, the political skills of veteran lobbyists, and the legal insight of health care and life sciences attorneys to formulate effective messaging, communications, and advocacy materials that are easily understood, persuasive, and tailored to resonate with those decision-makers, including leaders in Congress and the Executive Branch.

Coverage, Coding & Payment Representation
Clients seek NHA’s assistance in navigating Medicare and third-party payment systems to secure appropriate reimbursement rates and coverage for their products and services and in developing and implementing strategies that will impact the factors that determine reimbursement. NHA’s team of policy veterans has very specific knowledge of the Centers for Medicare & Medicaid Services and coding and payment mechanisms, enabling the team to guide clients to optimum reimbursement.

Legislative & Regulatory Risk Assessments
Anticipating and mitigating the risks of legislative activity that could affect clients and the health care and life sciences industries is critical. The NHA team conducts risk assessments of proposed federal legislative and regulatory policies to help clients determine areas of potential risk, as well as future opportunities, and develops effective strategies and solutions to address and contain areas of risk.